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COLLECTIONS AVAILABLE

Cleanse

Condition

Treatment

Style

Protective Style

HAIR TYPES

Find the best Curly Hair products for your customers using the guide below

TYPE 2 - WAVY

Wavy hair is typically shaped like an S and shares similar characteristics to both straight and curly hair – lying somewhere in between.

Type 2 waves can be prone to frizz and dryness and will therefore need a hair regime that focuses on keeping the hair smooth and hydrated

TYPE 3 - CURLY

Curly hair is classified as type 3 which ranges from loose curls to corkscrews. Hair has the shape of a spiral and is often quite defined and springy. Type 3 curls can be fine in texture but look quite voluminous in appearance.

This hair type will require frequent moisturisation as it can be prone to dryness, but overloading it with product will make it appear lank, so the best products are those which both moisturise and define curls.

TYPE 4 - COILY

Type 4 hair is characterised by tight coils that are very springy and tightly formed. It often looks quite thick in appearance, but due to its proneness to dryness, it is quite fragile and needs to be handled delicately.

Tightly coiled hair can be quite low in lustre so benefits greatly from hydrating moisturisers and oils that add shine.

BEST SELLERS

Cantu understand the diverse needs of textured hair, whether it's coils, curls, waves, or straight. Their product range is specifically formulated to cater to this versatility, ensuring optimal care and styling for all hair types. With a collection of award-winning solutions, they empower your customers to achieve everything from sleek, smooth styles to defined, conditioned curls.

Their mission is to provide professional-grade products that enhance the natural beauty of every individual. By partnering with Cantu, you're offering your clients high-quality solutions that help them embrace and celebrate their unique hair textures with confidence.

My Curl. My Cantu.